On 11 May 2021, the CNIPA published the notification on deepening the reform and optimizing the innovation and business environment in the intellectual property field (“NOTIFICATION”), in order to implement the regulations on optimizing the business environment, fully respond to the needs of innovation, development, and the public, stimulate more innovation motivation and vitality, and promote the high-quality development of intellectual property.

The NOTIFICATION requires further compression of the overall registration and authorization period. By the end of 2021, the general trademark registration period will be reduced from 8 months to 7 months. Meanwhile, by the end of 2021, the average examination period of trademark transfer, objection, refusal and invalidation will be reduced to 1.5 months, 12 months, 5.5 months and 9 months respectively, and the examination period of trademark change and renewal of electronic application will be further reduced by one fifth.

The NOTIFICATION requires the adjustment of subsidy and reward policies. By the end of June 2021, all awards for trademark application stage will be cancelled, so as to promote the transformation of intellectual property work from the pursuit of quantity to the improvement of quality.

Source:
https://www.cnipa.gov.cn/art/2021/5/11/art_75_159302.html (Chinese)